The Define Collection
Create a home with confidence through the Define Collection. A refined palette of crisp whites, charcoal and smoky greys brings depth, balance and understated sophistication to every space.
Beautifully crafted bedding, towels and home essentials combine timeless design with rich textures to create interiors that feel considered, contemporary and effortlessly stylish. Define proves that subtle contrasts can make the strongest statement.
The colour mood
In colour theory, white creates openness and light, while charcoal adds definition and focus. Together, they create balance: soft and strong, calm and structured, simple and expressive.
Define works best when charcoal is used with restraint. A fine stripe, dark piping, a dark cushion, a charcoal towel, a woven detail or a darker curtain edge can give the room presence without overwhelming the softness of the white base.
How to style it
Start with a clean white foundation: bedding, towels, walls, curtains or larger soft furnishings. Then introduce charcoal through accent pieces, pattern, edging, cushions, throws or small details.
Pattern can be more graphic here, but it should still feel refined. Use fine stripes, grid checks, tailored borders, monochrome motifs or structured woven textures. The aim is not to make the room feel dramatic, but to give it shape and confidence.
Mix, match and pair
- Pair white with charcoal, graphite, soft black, stone or pale linen.
- Keep the white base dominant and use charcoal as the accent.
- Choose one strong pattern, then balance it with plains.
- Use textures like waffle, matelassé, woven cotton or quilted detail to soften the contrast.
- Add glass, ceramic, pale timber or brushed metal for a clean, modern finish.
Create the Atmosphere
Complete the Define mood with Nocturne Cardamom & Clove, a warmer fragrance with spice, red fruits and sweet woods. Clove, sugared cranberry, raspberry and cinnamon give the room richness and contrast, while the woody base keeps it polished and composed. Use the diffuser for a lingering sense of depth, the candle for evening atmosphere, and the bodycare pieces when you want the ritual to feel more enveloping and refined.
Explore four ways to feel at home
Rest
A quieter mood for slower evenings, soft layers and rooms that help the day settle.
Renew
A fresh sense of balance and calm for spaces that help you begin again.
Connect
Warmth, openness and shared energy for the rooms where life naturally gathers.
Define
Character for spaces that feel personal, confident and beautifully composed.